Roland DG to exhibit at FESPA 2026 in Barcelona, debuting its TrueVis VG4 series, EU2-1000MF UV flatbed, and previews of new latex print-and-cut tech
Roland DG has announced its exhibition plans for FESPA Global Print Expo 2026, which takes place from 19 to 22 May at the Fira Gran Via in Barcelona. Located on Stand C25 in Hall 2, the company will introduce visitors to its new “Make Your Mark” brand initiative, launched in April 2026. The corporate shift represents an evolution towards providing complete, end-to-end solutions across a variety of manufacturing and graphic disciplines.
The stand will feature a wide selection of the manufacturer’s newest hardware, led by the TrueVis VG4 Series. This next-generation eco-solvent print-and-cut solution is engineered to assist sign makers and print service providers in achieving high-quality graphics with greater operational simplicity. Additionally, the company will demonstrate the EU2-1000MF, a large-format UV flatbed printer built to streamline direct-to-board production in high-output industrial environments.
In addition to current production models, Roland DG will provide preview showcases of hardware currently under development. These include advanced direct-to-object and customisation systems, such as the RC-300 cylindrical printer and the IO-300 flatbed device, as well as a new hard UV ink option and the AG-640. Attendees will also receive an exclusive look at the company’s upcoming latex print-and-cut technology, expanding the brand’s reach into new substrate markets.
Stephen Davis, Director of Global Marketing, Brand and Communications at Roland DG, said, “FESPA 2026 is one of the first major opportunities to bring Make Your Mark to life on a truly global stage. Visitors will see this reflected not only in our refreshed brand, but in the technologies we’re showcasing, from the new TrueVis VG4 Series and EU2-1000MF, to innovations we’ll be unveiling during the show. Everything on display is designed to give customers the confidence to put their name to the output.”
The focus on value-added printing will extend to the educational portion of the exhibition. Giovanni Re, Dimense Ambassador at Roland DG, will host a live seminar titled “From Product to Experience: The New Frontier of Personalisation” on Thursday 21 May at Stand 3-B45. The session will focus on how print shops can transition from selling commodity print items to developing emotionally engaging, personalised customer experiences.
The company’s wider portfolio will also be represented in Barcelona, with established systems on display including the TrueVIS XP-640, the VersaObject MO-180, the compact VersaStudio BN2-30, and the Dimense DA-640 wallpaper printer, all supported by VersaWorks 7 and the Roland DG Connect cloud platform.
Roland DG signals shift with new brand identity and product launch