Free one-hour virtual session shows installers how to turn interior film skills into commercial growth
William Smith is inviting construction and fit-out professionals to explore new revenue opportunities with a free virtual training session designed to make commercial interior films clearer and more accessible.
The one-hour course, Interior Film in Commercial Taster, forms part of the company’s WS Training Academy. It is free to attend, delivered online, and carries no obligation to book further training.
Led by John Raine, training and application manager at William Smith, the session introduces how architectural films are being specified across refurbishment, upgrade, and sustainable interior projects. It is aimed at construction professionals, kitchen wrappers, installers, and interior fit-out teams who want to understand how their existing skills can translate into higher-value commercial work.
Opening the door to commercial work
Architectural films are increasingly used in offices, retail spaces, hospitality, and public buildings as a cost-effective and sustainable alternative to full replacement. Yet many installers remain unsure about how to enter the commercial market or what working on site involves.
The session explains where commercial opportunities exist, how films are used on site, and the legislation and site requirements installers need to understand. It also outlines what is covered in William Smith’s two-day practical course for those who want to develop their skills further.
John Raine, training and application manager at William Smith, says the company created the taster session to remove confusion and make the opportunity more tangible.
“Sometimes the title ‘Interior Film in Commercial’ can sound technical or niche. In reality, it is about showing installers and fit-out teams how the skills they already have can open doors to larger, more consistent commercial projects. This free session gives people a clear, practical overview without any pressure to commit,” says John.
“We know how busy people are. That is why we have made it virtual, short, and free. It is simply about helping businesses see where growth is happening and how they can be part of it,” adds John.
Building confidence before stepping on site
As architectural films become more widely specified within construction and refurbishment projects, installers need to understand site protocols, health and safety expectations, and how to work alongside other trades.
The taster session provides insight into these realities, along with examples of real-world applications and demonstrations covered in the two-day on-site course.
John says this practical focus is key. “People often tell us they are curious about commercial work but are not sure what it really involves. This session answers those questions directly and helps them decide whether it is the right next step for their business,” he concludes.
Multiple dates are available. Further details and booking information can be found on the William Smith Eventbrite page.