New company aims to help SMEs stand out at events

KO Displays has launched with the clear aim to help small and medium-sized businesses compete for attention at exhibitions and events

Kieran Innocent launched the company, bringing two decades of experience in the exhibition and display industry. KO Displays supports businesses with everything from printed gazebos, flags and outdoor event displays to portable exhibition systems, lightboxes, modular displays and complete exhibition stand solutions.

Kieran Innocent, owner and founder of KO Displays

Kieran Innocent, founder of KO Displays, says, “The company has been created around the simple idea that businesses should not need a huge marketing budget to look professional and stand out from the competition. Small and medium-sized businesses are often exhibiting alongside much larger companies with significantly bigger marketing budgets. That doesn’t mean their brand should disappear into the background.”

He continues, “Our job is to help businesses make the most of the space and budget they have. Sometimes that could be a professionally branded gazebo and a couple of flags. For another customer it could be a complete exhibition stand. It’s about understanding what they’re trying to achieve and recommending something that genuinely works for them.”

KO Displays supplies a wide range of reusable event and exhibition display solutions, including printed gazebos and walls, advertising flags, fabric backdrops, roller banners, promotional counters, printed tablecloths, LED lightboxes, digital signage and modular exhibition stands.

The business also provides exhibition stand rental, design support and advice for companies looking for a more complete event solution. A key focus for KO Displays is helping customers invest in display equipment that can be used repeatedly rather than treated as a one-event purchase.

Kieran adds, “We’re big believers in reusability. A good display system should be able to work across multiple events, exhibitions and campaigns, with graphics changed or layouts adapted when required. We’re not interested in selling somebody the most expensive option just because we can. If a simpler solution will do the job, that’s what we’ll recommend. As a small business ourselves, we understand that budgets matter, time matters and every purchase needs to earn its place.”

KO Displays works with businesses across the UK, supporting customers attending trade exhibitions, agricultural shows, motorsport events, festivals, food and catering events, corporate events and other indoor and outdoor activities. The company is also developing partnerships with businesses, event organisers and teams where its display systems can help improve visibility while creating longer-term relationships rather than one-off transactions.

Kieran concludes, “Ultimately, we want to become the company a business calls when they have an event coming up and aren’t quite sure what they need. Tell us where you’re going, what space you have, what you want to achieve and what budget you’re working with, and we’ll help you find the right solution. Whether you’re attending your first local event or exhibiting at a major UK trade show, the objective is the same. Your business needs to be seen.”

KO Displays supplies businesses throughout the UK. For more information, visit www.kodisplays.co.uk or contact the KO Displays team at info@kodisplays.co.uk.

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