Agfa has announced the appointment of Friedheim International as a UK reseller for its advanced wide-format inkjet printing solutions.
The new distribution partnership enhances Agfa’s presence in the UK and Nordic regions. It makes its wide-format inkjet systems more accessible through Friedheim International’s sales and service infrastructure and enables UK and Nordic corrugated and display producers to benefit from end-to-end support, while capitalising on Agfa’s technology and innovation.
Friedheim International has experience in helping manufacturers and converters implement innovative production technologies to drive workflow efficiency and quality.
Darren Crane, Managing Director of Friedheim International, said: “The partnership with Agfa was born out of conversations at drupa and FESPA, where we identified a clear opportunity to bring added value to our corrugated and display customers. Our clients appreciate our consultative approach, and this move reflects our commitment to helping them expand their capabilities with reliable, high-quality digital printing technology.”
Paul Fitch, Regional Sales Manager UK/IRE & Nordic at Agfa, said: “This agreement with Friedheim International reinforces our commitment to supporting these regions’ growing demand for high-performance digital print solutions. Friedheim’s deep understanding of the converting and display markets, combined with their strong customer relationships, makes them a perfect partner to extend the reach of Agfa’s inkjet expertise. Together, we will ensure UK print and packaging producers can access the technology, knowledge, and local support they need to thrive.”