Gateshead based Astley Signs is pleased to announce the appointment of James Mavi as its new Managing Director.
With a distinguished track record spanning several years at the company, James brings a deep understanding of the business and a strong vision for its future direction.
During his tenure at Astley, James has played a pivotal role in driving sales performance and business growth. His insight into customer relationships and market dynamics has been instrumental in positioning the company as a trusted partner to clients across a wide range of industries.
Now, as Managing Director, James will lead the business into an exciting new chapter focused on strategy, sustainability, and long-term innovation. His leadership will build upon the company’s solid foundation while introducing forward-thinking initiatives to future-proof operations and enhance service delivery.
“I’m incredibly excited about where the company is going and have always believed that Astley is genuinely unique in this sector, having always been the leader in key areas such as innovation and now sustainability,” said James. “My new role means that I’m simply building on our success to date and I’m proud I get to play an important part in the company’s story.”
In his new role, James is set to review core business processes, identifying opportunities for increased efficiency, service enhancement, and meaningful progress across all areas of environmental, social, and governance (ESG) activity. He is committed to instigating positive, impactful change that not only delivers measurable results for clients and the business, but also ensures that Astley remains a sustainable, responsible organisation and a great place to work. His leadership will focus on embedding ESG principles into the heart of the company’s operations – from environmental performance and ethical governance to fostering a positive, inclusive workplace culture for all employees.
“I’ve always said that it’s our team that take us from good to great, and alongside producing quality branding solutions, I think that nurturing a positive environment for our workforce to thrive in is essential in the company’s success,” continued James.
This leadership transition comes at a time of strong momentum for Astley, with new projects, technologies, and partnerships on the horizon. Under James’s guidance, the company is poised to strengthen its market leadership while delivering even greater value to its customers.