The expert lineup for The Knowledge Centre at Sign & Digital UK 2026 will deliver seminars on marketing, automation and profit growth.
Sign & Digital UK will open its doors on Sunday 22nd February 2026 at the NEC in Birmingham. Taking place alongside Printwear & Promotion LIVE!, the event brings together businesses and individuals from all areas of the sign, print, and product decoration industries.
A key highlight of the event is the lineup of speakers at The Knowledge Centre, specially curated to deliver informative and thought-provoking sessions. Experts will speak on a range of topics, providing business and marketing advice specifically relevant to printers and sign makers.

Returning this year is Colin Sinclair McDermott, also known as The Online Printing Coach. He will present sessions titled “Turning your print database into a profit engine” and “The price perception problem: How to sell value, not discounts.”
The programme also welcomes Phil Oakley of OnPoint Supply Services, who will discuss “How important is automated workflow to the growth of your business?” while Alex Ligget, owner of The Vinyl Guys, will explore “Managing the diversity of your wide-format printer.” Additionally, Rob Goleniowski of Roland DG will present on “Personalisation and business opportunities with digital printing.”
Other sessions throughout the three-day event will be presented by:
- Andy Rogers of Stahls’ UK
- Instagram and marketing expert Estelle Keeber
- Kevin Jarvis from DecoNetwork
The Sign & Digital UK seminars are a insightful source of information for all visitors, covering a vast range of topics relevant to the industry, absolutely free of charge. Sessions will run across all three days of the exhibition. As seats fill up fast, visitors are advised to arrive early to avoid disappointment.