FESPA UK’s new graphics are designed to reflect its focus on innovation, sustainability, and support for the UK print and signage community
FESPA UK has announced the launch of a refreshed brand identity, introducing a dynamic visual style intended to align with the association’s focus on innovation and community impact. The rebrand is positioned as a significant evolution for the organisation, moving beyond a simple aesthetic update to represent a renewed commitment to its UK print, signage, and graphics members.
The updated identity arrives as FESPA UK continues to expand its remit through various industry programmes and events. Key to the new vision is the continued advancement of the Waste Accreditation scheme. This includes a new backing paper recycling service designed to be accessible to businesses of all sizes by removing the requirement for grade segregation.
The association is also preparing to launch an online, members-only community space intended to facilitate knowledge sharing and professional collaboration. Furthermore, the Next Generation project is expanding with its own dedicated platform, offering young professionals a forum to discuss industry experiences and provide feedback directly to the FESPA UK Board.
Regarding the new direction, Molly Jackson said, “Our industry moves fast and so do we. This new look reflects who we are today, forward thinking, collaborative and confident in leading from the front. It marks a new era built on innovation, community and stronger support for our members.”
The new visual language features refined geometric elements and an updated colour palette. Jackson noted that the design is intended to feel contemporary and clean, stating, “The new design introduces a set of refined geometric shard elements that capture the energy and ambition of the association. It reflects movement, fresh thinking and a willingness to push boundaries. I think the new look, brings the visual brand even closer to the association’s mission, uniting businesses, sharing knowledge, championing sustainability and raising standards across the UK Visual Display community.”
FESPA UK has also confirmed its event schedule for the remainder of the year. This includes the annual drinks evening at FESPA Global Print Expo in Barcelona on 20 May and the return of the FESPA UK Summit on 26 November. Now in its third year, the Summit will move to a larger venue to accommodate its focus on collaborative learning and sustainable growth.
The new branding will be implemented across all digital platforms, communications, and member resources over the coming weeks as the association focuses on strengthening its support framework throughout 2026.